Feel free to read over my resumé.
Experience
Senior Product Designer
Flexcar
November 2022 — November 2023
Shipped design centered products with multiple stakeholder groups for consumer and enterprise systems
Produced six different enterprise tools for the data collection and management of in-fleeted vehicles, increasing customer service operations by 21% total within a span of 12 months
Bridged design and development to create the Swaps feature, enhancing customer needs with vehicle fulfillment by 14% within 9 months
Conducted moderated user testing sessions and user interviews to gain quality insight into our customer and associate needs
Partnered with data analytics teams to find user patterns as well as monitor the results of A/B testing
Spearheaded workshops and collaboration sessions for better design thinking with product design teams in order to foster a more innovative work culture
Improved the hiring and on-boarding process through improved documentation and meeting structure
Established cross-collaboration with product and engineering teams on the product roadmap for the Mobile 2.0 app
Product Designer
Fetch Rewards
April 2022 — November 2022
Communicated conceptual ideas with product management, data science, business intelligence, engineering, marketing, and executive teams to showcase innovative ways for increasing consumer engagement with partnering brands
Designed the Milestone feature for Fetch Clubs, increasing user sign-ups by 10% bringing the total to 1M+ active users within a 4 month span
Leveraged UX patterns and design systems alongside market analysis, journey maps, wireframes, and prototypes to deliver engaging designs
Senior UI Designer
Government Employees Insurance Company (GEICO)
December 2017 — April 2022
Advocated for high quality and consistent interfaces across mobile and web applications based on existing design research, design patterns, and accessibility standards
Implemented a quicker quote approach in the sales application, increasing sales by 36% within one year with the use of automated technologies, such as OCR scanning and Telematics
Contributed to a design system and component libraries to enhance operation consistency across product and application teams
Assessed designs based on user behaviors through qualitative research and quantitative analysis
Mentored 5+ designers and coached interns in cross-functional teamwork and company operations
Visual Designer
Potomac Communications Group
April 2012—December 2017
Managed website design and development—including wireframes, design concepts, and mockups—before launch for clients
Developed digital strategies and processes to market and engage users to client websites
Worked independently on a cohesive brand that reflects the mission of the company through brand guidelines and in-house marketing materials
Production & Web Assistant
Baltimore City Paper
January 2012 —April 2012
- Directed the print layout of the Automotive, Rent, Real Estate sections
- Developed XML code to host images and content on the CityPaper website
- Composed advertisements for local Baltimore-area businesses in the weekly newspaper, special issues, and feature magazines
Skills
Design-Related: UX/UI Design, Visual Design, Interaction Design, iOS, Android, Design System, WCAG Accessibility Standards, Rapid Prototyping, Digital Animation, Visual Storytelling
User Research: Moderated Usability Testing, Object Oriented User Experience (OOUX), User Stories, Journey Mapping, Card Sorting, Competitive Analysis, Information Architecture
Leadership: Product Management, Product Strategy, Problem Solving, Cross Collaboration Team Building
Tools: Adobe Creative Suite (Photoshop, Illustrator, & After Effects), Figma, Miro, Protopie, Sketch, Axure, UserTesting.com, Suvey Monkey, JIRA, Confluence
Leadership
Washington DC Chapter Lead
Ladies, Wine and Design
March 2016 — January 2019
- Conceptualizing topics for monthly meetings
- Establishing budget for special events
- Coordinating with local venues, sponsors and guest speakers
- Promoting through social media platforms and campaign
- Informing the national organization on chapter success and strengths
Memberships and Attendances
- AIGA DC Member and Volunteer
- An Event Apart Conference Attendee
- Brooklyn Beta Attendee
- Config Attendee
- Creative Mornings D.C. Member
- D.C. UX Member
- Generate Conference Attendee
- Junior League of Washington D.C.
- Refresh DC Member
- Udacity Women In Technology Conference Attendee
Achievements
2021
Quoted in UX Booth’s article, Why UX is an Imperative in the Insurance Industry’s Digital Transformation by John Fukuda
2019
Won WebAwards for Employment Standard of Excellence winner for Grace Hopper Page for GEICO
2017
Won 3rd Place at Adobe XD Creative Jam in Washington D.C. for the EnRoute app
Education
User Experience Certificate
General Assembly
Bachelor of Science in Graphic Design
Towson University